Popeyes Chicken & Biscuits, later known as Popeyes Louisiana Kitchen, is a fried chicken restaurant franchise founded in the United States in 1972. Its name was originally inspired by Popeye Doyle, the protagonist of The French Connection, yet such a name has led to it becoming closely associated with Popeye since its early history. The chain variously licensed the King Features Syndicate character for marketing and tie-ins, and also sponsored a local Popeye television show in its city of origin, New Orleans. After 35 years of partnership, the two companies ended their association in 2006. At this point, this partnership was mostly applied in other parts of the world, where Popeyes became the "official" Popeye restaurant with the sailor as its mascot.